Rocktown yarn
About
This project was done for my SMAD 342: Elements of Creative Advertising class in Fall 2021. Divided into groups, we were given the assignment of creating two print ads for Rocktown Yarn, a local small business in Harrisonburg, Virginia.
Our parameters for the project were to create a magazine ad and an out-of-home ad in our choice of context. My group decided to create a billboard ad.
Credit
Caroline Rodda, Niki Karaoli, Catherine Perrine, Melker Anshelm, Adobe Photoshop, Adobe Illustrator
Client/Organization
Rocktown Yarn
Harrisonburg, VA
Timeline
2 weeks
Role
Creative strategist, direction, and researcher
Date Completed
September 2021
